Oii.ai was delighted to participate in Segura’s recent annual supply chain event. It was an incredible opportunity to dive into insightful discussions around supply chain sustainability, material innovation, and collaboration. As an AI-driven supply chain company, we found it invaluable to hear directly from retailers, brands, and industry experts about the real challenges they face in building more transparent, responsible supply chains.It was great to connect with like-minded professionals, exchange ideas, and explore how data and technology can be leveraged to drive measurable change. Huge thank you to Patrick Wall, Peter Needle and the Team for hosting such a thought-provoking event. At Oii.ai we are commit to making supply chain sustainability a reality. Our AI-powered Digital Twins provide full visibility, scenario planning, and continuous optimisation, helping businesses reduce waste, use resources more efficiently, and build more resilient, responsible supply chains. By transforming sustainability goals into measurable, data-driven actions, we enable companies to move beyond ambition and drive real impact.